Paul J. Scott serves as CMO of the RFL. He brings 20+ years of experience in digital, branding, marketing, websites/web app technology and digital advertising to the table to serve the excellently timed market entrance of the RFL brand. He has served as a brand & digital strategist and focuses on growing the brands and companies he works with while leveraging and being data-driven. With a Brand Management certification from Cornell, Digital Marketing Analytics certification from MIT, Web Development certification from Clark, Finance degree from Bentley University, and ongoing training & knowledge gains through enterprise clients who need to leverage digital + brand to win. He is armed with the background along with experience to help digital friendly brands stay efficient and focused with tactical moves that support their overall digital & brand growth strategies. He has also written multiple books on digital strategy, web apps and marketing.